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Web Site Promotion: How To Find A Niche Market

It can be intimidating and tough to truly discern where to go and what to go into when choosing a market. But it’s imperative to get it correct so that your web site promotion efforts are not in vein.

There are so many factors to take into account. For instance, how much search size could you expect? How much competition is there for that market? Where do you find suppliers that are reliable and cost effective? These are just a few questions you have to ask yourself when choosing a market place.

So how do you start? The best way is to write down at least ten niches that you can think of.

Then go to the Overture Search Tool and select the keyword selector tool. Type one by one your ideas into the search box. And note down the results returned.

Have a look at how many searches are performed for each term and how deep the search is. If you have many levels down that have high searches than you may have a good market. In our example using web site promotion, the search volume starts off high, but tapers down quite quickly below 1,000 searches. It may not be the best market to go into. Overture will only give an idea of search quantity, nothing further. We use a different tool to decide what keywords we will aim for the niche market.

So what is a good search volume? A good search volume for your top keyword is would be between 10,000 and 30,000. This is not too large to be too competitive, but still gives us enough searches to make the effort worth while.

Next, go to word tracker and use their free trial. Once you have logged into word tracker enter your best idea from the top 3. Take a look at the search terms and the search volume. Do the same for the remaining 2 ideas. Based on what you see with the search terms and search volume, make a spreadsheet with the terms for each idea. This spreadsheet will contain all the keywords and search volume for each idea.

This may take you some time, but its well worth it for your web site promotion efforts. Plus you will have it to refer to later. As word tracker will only be available to you for a day if you select the paid one-day version. Next you need to analyze the competition.

Searching For A Home Based Business Opportunities Magazine – A Review

I work from home. I don’t know if you work from home, but maybe, let’s just say, you want to own a profitable home based business. How do you know which opportunity you should choose? There are many to pick from, and a “home based business opportunities” magazine is helpful when you are looking to compare your options. We’ll talk about the online version of three different magazines today. Of course, you can go to your local book store and see these business magazines in print, but I believe in efficiency, and going paperless as much as possible.Home Business Magazine- First off, they begin their “Start a Business” page with this favorite saying, and that’s just a good sign to me:”Don’t Even Think about Starting a Business Until You Have a Business Plan” (Let me add, this theme is prominent with all three sites when it comes to starting a business.)This site offers great real life reasons to use a plan (for you folks that know everything, and think a plan is a waste of time), along with very precise information to help you effectively create a plan for presentation to lenders, licensers, etc. The rest of the site is chock full of tips, tricks, and requirements relevant to all business owners, all the way down to sound time management advice. Product and software reviews are good quality. While links are provided to additional resources, the ‘guidance’ to help you find or compare a business was slightly confusing.Small Business Opportunities- Don’t let the look fool you, the advice offered and questions asked on this site will, in my opinion, guide you toward the right type of business for your individual personality, but not a specific business opportunity. These topics are things easily forgotten in the excitement of possibilities and should definitely be reviewed. Suggestions on how to perform your own research are also provided.Leaders are readers, as the saying goes, and while I recommend business owners read every book they can get their hands on, sometimes there is a specific topic that needs focus, so it’s helpful to know what angle the book takes before you buy it. Luckily there is a book review section linked to this site also. It’s a fairly extensive list, but the page is a little difficult to find. Links are provided for additional resources, and there was not much in the way of business comparison, though the business directory was recently updated as of this writing.Entrepreneur- With all the resources you might possibly need as a new business owner, the site may be a little overwhelming at first, but this site is a one stop shop that you will return to again and again throughout the course of your adventure as an entrepreneur. Clearly the most well maintained of the three, I believe the information it contains will be current and useful. This site also provides a comprehensive comparison of many different legitimate home based business opportunities, and several tools and services provided to all visitors.Conclusion:Know what you want, and get what you can from all three, but the comparisons and continuing education most helpful to owning a profitable home based business will be found with the Entrepreneur website (and/or magazine if you prefer floppy.)For a broad overview of what to consider when starting a home based business opportunity, look to Small Business Opportunities.If you are having trouble finding a starting point after choosing a legitimate home based business opportunity, check out Home Business Magazine.I hope this “home based business opportunities” magazine review has been helpful and make it a great day.